Nov 25, 2010

Dyson to boost Singapore headcount

HOME appliance manufacturer Dyson says that it will be raising its headcount in Singapore sevenfold.

Dyson's PR and communications executive Rachel Choong told The Business Times on Thursday that the company's R&D centre in Singapore currently has a staff headcount of 30. This number - mostly made up of scientists and engineers - is expected to increase to over 200. No specific timeframe was mentioned.

The company will also be recruiting for other skilled roles such as acoustics specialists. Headquartered in the UK, Dyson is best known for producing bagless vacuum cleaners, energy efficient hand-dryers and bladeless fans.

Its Singapore facility, which has been developing and manufacturing the company's patented digital motors since 2000, will be tasked with continuing to develop the next generation digital motors, as well as all non-vacuum cleaner products.
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In order to accommodate the expansion, Dyson Singapore will move from its current 480 square metre premises at Science Park III to a 2,700 sq metre facility at Alexandra Technopark. The move to the larger premises is slated for next month.

Dyson chief executive Martin McCourt said Singapore was chosen based on the quality of its engineers.

'Last year Dyson invested 42 million pounds (S$87.2 million) into research and development and this will rise to ?50 million this year. We've got ambitious growth plans: more people, more products and expansion into more markets. And we feel that Singapore is well-placed to find the bright minds that we need to realise our ambitions,' he said.

Besides Singapore, Dyson has facilities in Chicago, Toronto and Johor. The plant in Malaysia is Dyson's manufacturing and assembly base.

The company currently exports to 51 countries.

Ms Choong said that plans are underway to increase exports to as many as 70 countries, including China, where the company had a false start.

- The Business Times

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